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They’re not online (and why)

A tremendous onslaught of facts on the digital divide from Helen Milner – followed by some very useful analysis of the reasons why people don’t use the web. For my money, this is required reading for...

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Study: do news industry metrics underplay print’s importance? (cross post)

In a cross-post for OJB originally published on The Conversation, Neil Thurman argues that his recent research that suggests current news industry metrics underplay the importance of print reading...

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Newspapers on Twitter: who has the most click-throughs – and why?

Regional newspapers on Twitter – percentage of followers retweeting – click for interactive version Newspaper Twitter accounts with the highest click-through rates tend to follow more people, customise...

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Magazines on Twitter: who has the most click throughs – and why?

Magazines on Twitter – percentage of followers retweeting – click for interactive version Magazine Twitter accounts with the highest click-through rates tend to be aimed more directly at the reader and...

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